Every year, Latam recognizes its best employees in a special event, the Service Leaders award.
This time, the big challenge was to create an even more memorable experience that could go beyond the delivery of the award. What did we do? We flew high!

LATAM
Service Leaders Award
Service Leaders: A night when everyone felt in first class.
ACTIVATION
Bus #WeareLATAM
The tribute to the winners of the evening began before even arriving at the event. A bus with adhesives of its pictures waited in front of the hotel to get them to the party. They felt like real stars.
Red Carpet
At the party entrance, the winners also had their “red carpet” moment. His interviews were transmitted in real time to other employees, who were able to follow everything through Latam Live platform.
(Português) CENOGRAFIA
“Instagramável”
As letras-caixa garantiram ótimas fotos e viraram o cenário preferido dos convidados.
- 450 Guests
- 21.000 Employees impacted